Showing posts with label nonfiction review. Show all posts
Showing posts with label nonfiction review. Show all posts

Sunday, August 6, 2017

How to Write Fiction Sales Copy by Dean Wesley Smith

How to Write Fiction Sales CopyHow to Write Fiction Sales Copy by Dean Wesley Smith

My rating: 4 of 5 stars

Dean Wesley Smith is one of the gurus of indie publishing. He's been making his living at writing and publishing for over thirty years now, has owned two publishing houses (still owns WMG Publishing, with his wife Kris Rusch) and basically knows how all the fiddly bits work and fit together.

A lot of indie writers have a hard time writing sales copy, the text that goes on the book's sales page on a vendor site, or the sales blurb on the back of a paperback book. I'll admit I hate writing that stuff myself; it's hard to come up with something that sounds good, and I've seen publishers make a mess of it.

A couple of years ago, Dean challenged himself to write a story for every day in July. He actually ended up with 32 stories. He did covers for them, and had to come up with sales copy. A couple of folks asked about that part, so he blogged about it as he did it, explaining what and how and why as he went. The posts are still up on his blog, but I'd rather have them all in one place, so I bought the book.

The first seven chapters look aat seven different structures for sales blurbs, with a few examples from the July stories for each one. He gives the cover of a book, then the blurb, then he analyzes the structure to show how he came up with that blurb.

So Chapter One starts with a page of explanation of what he's doing, then dives in. One of the covers is for a book called "A Bad Patch of Humanity," subtitled "A Seeders Universe Story," because it's part of an on-going series, which is one more thing you have to deal with in your sales copy. I'm just going to give you the whole shebang, so you can see what Dean's doing here:

Most of humanity died one ugly day four years before. Now the survivors want to rebuild.

Angie Park's job consisted of telling survivors outside of Portland, Oregon, of the plans to rebuild. But some survivors wanted nothing to do with civilization.

And some thought killing worth the price to pay to stay alone.

In the galaxy-spanning Seeders Universe, "A Bad Patch of Humanity" focuses down on an early event in AngiePark's life, an event that starts her on her path to becoming a woman of legend in a hundred galaxies.


Blurb Pattern: Basic

Paragraph one: Character or world summary. Interesting. And nails genre if possible.

Paragraph two: One very short paragraph with short sentences about the first page of the plot.

Paragraph three: Plot kicker line.

Paragraph four: Why readers will want to rea the story (mostly using tags).

That is a structure that works well for short stories and most novels. It isn't the only structure by a long ways, but it is a standby basic structure to fall back on.

My Thinking About [the] Story

...

I needed the blurb to address in a fashion the questions of those who read the Seeders Universe novels.

So first paragraph set the scene.

Second paragraph introduced the character and the plot.

Third paragraph raised the stakes.

Fourth paragraph told the reader this was standalone, but also how this story fit into the larger Seeders Universe. This time the last paragraph set the genre.

And readers love start-of-legend stories.

There's also some discussion of what Dean calls the "Author Problem," which is the tendency of a writer to want to tell too much of the plot in the story blurb, and to use passive voice while doing it.

Each of the first seven chapters gives a different blurb structure, with a few examples, analyzed to show you how they fit with the structure. In Chapters Eight and Nine, he goes through the remaining stories, using whatever structure seems appropriate.

This is very much a down-in-the-trenches sort of book. It's heavy on concrete examples, with just enough theory to help you see what's going on. Writing sales copy is a skill that improves with practice; you probably won't read through this book once and then write perfect blurbs forevermore. Rather, this book gives you things to think about, things to watch out for, and examples to swipe. I imagine I'll be doing my sales copy writing with this book open on my tablet right next to me for a while, flipping around to find the pattern I want to copy. But I'm also pretty sure that eventually, after I've done some significant number of blurbs, I'll start to get a feel for it, and will need to copy exact patterns less and less. Writing skills improve with practice, and I have no doubt writing sales copy will too.

The only thing I got impatient with here is that at the beginning of each chapter, Dean summarizes what he did in all the previous chapters. It gets very repetitive after a very few chapters, but it's easy enough to skim through the rehashes and get to the new info.

All in all, this is a very useful and practical book. Recommended.

Sunday, July 30, 2017

Estate Planning for Authors by M.L. Buchman

Estate Planning for AuthorsEstate Planning for Authors by M.L. Buchman

My rating: 5 of 5 stars

Matt Buchman is one of the most organized, business-oriented writers I know. He was one of the instructors at the Publishing Master Class I took last October, and he talked a bit then about estate planning for writers. He was working on this book at the time, and I eagerly preordered a copy. It came out just a few days ago, and it's got me adding line items to my to-do list like crazy.

If you're a writer, or in any other profession where you're creating and holding the rights to IP, you need to read this book. The full title is Estate Planning for Authors: Your Final Letter (and why you need to write it now). It's not just about how you need a will (although you do), but rather it's about how to organize your business so someone else can pick it up when you're gone, and how to write a letter to your heir(s) so they can find what they need, learn what they need to know, and manage your IP estate without cussing you out, or giving up in disgust and letting your IP go dormant and fade from the public eye because straightening out the tangle is (in their opinion) more work than it's worth. Seriously, your heirs will be delighted if you read this book, and leave them a copy along with your will, your final letter, and all your files.

CONTENTS:

PART I: Getting Started
PART II: IMPORTANT TERMS
PART III: Managing the IP
PART IV: Where's the Money?
PART V: Organizing It All
PART VI: The Final Letter
THE FINAL LETTER
PART VII: A Plan of Action
PART VIII: Suggested Reading (for the author, not so much for the heir)

One of the first pages, right after the dedication, is a section called, "Purpose of this book." It says:

Your Will states who gets what.

Your Final Letter tells them what they can, and should, do with it once they have it.

This book is about the second bit. It suggests a method to write a "Final Letter" that will organize your literary estate and educate your heirs. Or, if the creator behind the estate didn't write one, this book can act as a guide for their heirs to understand what options exist to manage a literary estate.

That's the point of this book -- helping your heirs figure out what this whole writing/publishing thing is about, what they've just inherited, where it all is, and what to do with it. The book addresses different situations, from an average writer passing their books and stories down directly to their kid, to a much busier writer who owns multiple corporations and sets up a charitable trust.

You won't find step-by-step details in how to do something like set up a trust, but you'll find basic info on what the options are, why you might want to make a particular choice, and what kind of professional (CPA, IP attorney, that sort of person) to consult about it.

There are also examples of what happened in various real life cases, such as how Elvis Presley left a soon-to-be bankrupt estate and what his ex, Priscilla, did to turn that around. Or how Jane Austen's heirs sold all the copyrights to her novels for the price of 250 hardcover copies of her books, because they had no clue what they had or what it was worth.

I particularly like the story of Lucia Berlin, a short story writer who never made much money while she was alive. After her death, her heirs put together a collection of her short stories, which was published and hit the New York Times Bestseller List.

How many of you reading this are writers who think your work isn't worth much, financially? Lucia Berlin probably thought the same thing. Luckily her heirs were smart enough to manage her IP well and not only make some money from it, but get Ms. Berlin's stories in front of a huge new audience.

Getting organized and preparing your IP and your business to be handed over to your heirs, with enough information for them to hit the ground running, will make it much more likely that they'll pick up your work and keep it in print, keep it refreshed, look for new markets, new formats, new opportunities. Matt talks about organizing your computer files, including back-ups and off-site storage, managing your passwords and safely passing them down to your heirs, and keeping your contracts and tax paperwork organized and filed and findable. There's a lot of very practical info here. And a nice bonus is that once things are organized enough for your heirs to step right in and find everything, it'll also be organized enough for you to always be able to lay hands on whatever you want, right when you want it. Not that I ever have that problem [cough] but you know, in case anyone out there reading does. [wry smile]

While talking about multiple options, Matt centers his examples on his own estate planning, how he's organized his business, and prepared information and files and passwords and accounts for his heirs to take over. Matt is a very busy writer who has set up corporations for tax purposes, and has decided to create a living trust for his heirs. All the research he's done -- all along, for the business structures, and recently when planning his estate -- has filtered into this book.

Part VI contains his actual Final Letter, with specifics like [the names of actual banks and lawyers and accountants] noted out. You could absolutely take this letter as an example, pretty much verbatim, and tweak it to apply to your own IP and estate decisions. He's also included, in Part V, a link to a page on his web site with a downloadable Excel starter file. This is a skeleton copy of the master file he uses to track his own books and stories. It's a great organizational tool for your own use, aside from how wonderfully useful it would be for your heirs.

If you can't tell, I'm pretty enthusiastic about this book. It's short, it's clear, and it's a gold mine of valuable info and resources. If you've ever published anything, if you own any IP, you should read this book. And get a copy for each of your heirs; if you get hit by a bus before you can write your Final Letter, at least it'll give them a leg up on figuring out what the heck it is you've left them and what they should do with it.

Sunday, July 23, 2017

Rejection, Romance and Royalties by Laura Resnick

Rejection, Romance and RoyaltiesRejection, Romance and Royalties by Laura Resnick

My rating: 5 of 5 stars

Laura Resnick is a multi-genre writer who's been making her living at this writing thing for quite a while. She's written regular columns for the official publications of multiple writers' organizations, and this book is a collection of columns on a variety of topics. They were all written for an audience of writers, and I've enjoyed this book very much, enough to read it more than once.

CONTENTS:

The Luck Myth
The Reader's Mighty Pen
Passion
Copy Edits We Have Known and Hated
True Believer
...Does Not Meet Our Needs at This Time...
Resolutions
The Best Bad Advice
Enlarge Your Penis
The Unfinished Conversation
The Long Haul
Ow! Ow! Owwww!
I'll Just Sit Here in the Dark
Labelismization
It Can Happen Here -- And Often Does
Nurturing the Nature
Those Who Are About to Reboot, We Salute You!
Vive La France!
Back in the Day
The Wages of Obsession
Orphans of the Storm
In Praise of Old Friends
Going Public
How Long Does It Take?
Jabla
Let's Face the Music
The Artist's Knife
Habit Forming
What I've Learned from Will
Selling Elsewhere Is the Best Revenge
Gunk
Lions By Night

The most memorable thing about this book, for me at least, is how wonderfully readable Laura Resnick's writing is. She has an easy, flowing style that carries you right along. Her pacing is pretty much perfect, making this an ideal book to read for relaxation. This isn't the sort of book you have to focus on, as if you're going to be taking notes. Instead it's the kind of book you read because it's fun, because it'll make you laugh, or smirk, or go "Huh" over something interesting, something you didn't know before.

One of my favorite essays here is one I've talked about before, It Can Happen Here -- And Often Does. If you've been reading my blog since early 2013, you might've read that post already. If not, click through and check it out, seriously, because the story is hilarious in a horrifying sort of way. The TL;DR is that, very late in the publication process, an editor went through and changed a character in a book from an adolescent boy to a raccoon. It was too late to fix it, too late to cancel the book, and it went out that way, over the strong protests of the writer and her agent. Really, you've got to read that if you haven't. (IMO, this one article is a good reason all by itself to get this book.)

As a writer who's had their blood pressure spike over especially egregious copyedits a time or two, "Copy Edits We Have Known and Hated" made me wish (for just a moment) that we still worked edits on paper, because Laura relates how her father once handled a particularly awful copyedit and I was envious for a minute or two.

Perhaps the most volatile reaction to a copy edit that I ever saw was that of my father, science fiction writer Mike Resnick. He wrote a novel in which the narrative describes one character, a leprechaun, as having an Irish accent. The copy editor went through the entire manuscript and changed every single word the character spoke which ended in ing to in'. Showin' a surprisin' streak of practicality, Pop went out and had a "stet" stamp made at the local print shop, rather than writin' stet ("let it stand") a thousand times. And when he sent the heavily stetted manuscript back to the publisher, he phoned the executive editor and warned him that if he didn't make these (stet) changes, Pop would personally fly to New York and rip his heart out of his chest.

Any writer who's worked a particularly awful set of edits in MS Word, one at a time, is probably with me in feeling a twinge of envy for Mr. Resnick's "stet" stamp. [cough]

"The Best Bad Advice" is full of examples of same that are funny in a way that makes you smirk and eyeroll, of the "Why don't you just write a bestseller so you don't have to worry about money anymore?" type. I've certainly gotten some really awful advice from people who've never written so much as a short story, but who are sure they have great advice to give anyway. (One friend whom I let read an SF romance WIP back in the 80s was sure I should rip out all the "soapy stuff." He wasn't a writer (although he was an SF fan) and he didn't seem to get that something not to his taste (romance in this case) wasn't necessarily bad or a mistake. He was a bit offended when I told him I wouldn't be making that particular change.) Laura relates bad advice she's gotten herself, and bad advice other writers have related to her, and it was all recognizable in tone and type, even if I'd never gotten this or that particular flavor of advice myself. But one example, and the reaction to it, made me laugh out loud.

Ray Feist recalls once hearing an editor tell an audience that he preferred first-time writers to approach him directly, not through an agent. Feist says, "Under my breath I muttered, 'And armies prefer it when the other guys surrender without firing a shot.'"

I know -- agents -- but considering when this was likely written, and that the editor in question would probably have the same attitude about a newbie writer hiring an IP attorney instead of an agent, I think Mr. Feist's observation is still valid. :)

Every writer who is or wants to go tradpub with novels should read "Orphans of the Storm." Laura tells about how she was orphaned -- her editor left the publishing house in the middle of working on Laura's very first book -- and her new editor sounds like the sort of person you'd expect to show up in a Stephen King book. New Editor had no interest in Laura or her book, nor in the other manuscripts her first editor had asked to look at, considered Laura to be an unwelcome burden added to an already overlarge workload, and seemed to be doing everything she could to passive-agressively push Laura into leaving the publisher completely. The situation could've killed Laura's career -- and actually has killed the careers of some writers who couldn't manage the situation. Definitely read this one. And maybe take some notes, if you're going tradpub with your novels.

More favorites -- "Enlarge Your Penis," "Jabla," "Gunk," "Lions By Night." These are just a few that pop up in my mind when I see the titles, without even skimming back throught he book to remind myself of what they were about, as I usually have to do. If something short, whether story or essay, sticks in my mind well enough that I remember it from the title, it's definitely a good piece and worth a read.

All the essays in this book are worth a read -- I've only called out a few of my favorites. As I said above, Laura's style is smooth and enjoyable. This is another Chatting About The Writing Life kind of book that's fun to read, and made me feel part of a community. If you're a writer, and you've ever hung out with a friend and had an enjoyable time mutually griping about things you agree are annoying (my best friend and I used to refer to it as "being in violent agreement") then you'll enjoy this book. Kick back with a drink and a snack and have fun hanging with Laura for a while.

Sunday, July 16, 2017

Write with Fire by Charles Allen Gramlich

Write with FireWrite with Fire by Charles Allen Gramlich

My rating: 4 of 5 stars

This is a partial recycle, since I originally blogged about this book shortly after it came out. That was like eight years ago, though, so most folks reading my blog now probably haven't seen it. If anyone cares, Charles and I have been commenting on each other's blogs for coming up on ten years now. We're friends, more than "Facebook" type friends, but less than people who know each other in realspace, or even e-mail regularly. I like him a lot, but anyone who knows me knows that I never bullshit about writing, so my review of his book (or the book of any other writer I know) is what I actually think, untainted by the delicacies of personal admiration or friendship.

PART 1

So You Want to Be a Writer
First Words
Writer's Block No More
Tipping the Odds in Your Favor
Writing with Purpose
Don't Talk, Write!
Writing with Confidence
RQW3R
Five Habits of Publishing Writers
Quick Versus Slow Suspense
Six Steps to Creating Suspense
The Mechanics of Suspense
Creating Sympathetic Characters
Characters: The Best and the Rest
Harvesting Memories
Writing Your Past for Fun and Profit'
The First Rule of Endings
The Curse of the Lazy Ending
Endings: What's at Stake
The Physical Side of Writing
One Way to Put a Style Together
Writing for Excess (with "Barbarian's Bane")
Writing with Attitude
Selling and Reselling (with "To the Point")
The Working Man's Curse
Punctuate It and Forget It!
Problem Words
A Grammar Primer
Rewrite, Rewrite, Rewrite
By Example
Before You Submit, Don't Forget

PART 2

Writing Groups
Page-Turners: What Makes Them, What Breaks Them
In Praise of the Net
Blogging: Pros and Cons
Pro Versus Amateur
Expand Your Mind
Fun with Fear
Why Horror
Horror Writers: The Crazy Truth
The Horror Lists
Dream Stories
Criticism Hurts
An Error in Detail
Ernest Hemingway: A Writer's Life and Death
Jack London: Two-Fisted Writer
Ken Bulmer: Death in the Family
Where Have All the Good Themes Gone?
Writing Weather
What the Writer Wants
Rest in Peach: Short Story
Five Years Down the Road

PART 3

A Writer on the Run
Readin', Writin' and Me
Death by Prose
Interviews
Kids Insane
Fiends by Torchlight Introduction
About My Novels


This book is a stack of essays collected together into a book. I enjoy reading this kind of writing book, because it feels like sitting down with another writer and listening to them talk shop. "This is important, and this is useful, and oh, this funny thing happened to me, and here's what I learned from it. And whatever you do, do not do this, because this is what happened when I did it and it wasn't fun at all...." That kind of thing.

So while there's an essay entitled "Creating Sympathetic Characters" which is about what you'd expect it to be about, there's also one called "The Workingman's Curse," which discusses writing around a day job and how to cope when everything goes pear-shaped.

I highly recommend the latter essay, by the way, for its entertainment value as well as any actual lessons to be learned. He lists the events of one particular week when he got no writing done at all because of an ever-growing series of crises and calamities, and I have to admit I was LOLing by the end of it -- poor Charles must have desecrated a shrine or something, seriously. :D

There are discussions on punctuation and getting started and work habits, which are fairly typical of writing books, and sections on blogging and criticism and keeping hydrated, which are less so. And the whole thing is written in the very clear and readable style I've come to know while following Charles's Blog for the last ten years. I highly recommend this book to everyone, those who've been at it a while as well as those who are just starting out.

The one thing to wish for here is an electronic version -- the book is only available in paperback, which is an issue for some. This is definitely worth a read, though, even if you're not usually into books made of dead trees.

Sunday, July 9, 2017

Writing to the Point by Algis Budrys

Writing to the PointWriting to the Point by Algis Budrys

My rating: 4 of 5 stars

This is another classic book about writing, by someone who was well known in the mid- to late-twentieth century as a writer, an editor, and a writing teacher. Algis Budrys, back when he was editing Tomorrow magazine, gave me one of my very best rejections ever, back when I was completely unpublished, so I've always been rather fond of him, despite having never met him. :)

Table of Contents:

Introduction
Chapter One: The Basic Basics
Chapter Two: The Basics
Chapter Three: Sara Jane and What She Means
Chapter Four: The Story and the Manuscript
Chapter Five: Creative Loneliness
Chapter Six: Odd Scraps
Chapter Seven: Agents
Chapter Eight: How to do a Manuscript
Chapter Nine: Review
Appendices:
== Ideas ... How They Work and How to Fix Them
== Writing Science Fiction and Fantasy
== What a Story is

This book is so incredibly basic, that I think you have to actually be rather far along the road of Becoming A Writer before you can really understand it. Not that it's complicated, but rather because it's so simple it's hard to grasp. I remember reading this back in the day, I think I was in my twenties or maybe my early thirties, and most of it just bounced right off me. I mean, okay, there was obviously some good stuff in here, and yes, that sounds right, fine, but... what do you do with it? It was so incredibly contrary to everything I thought I knew about being a good writer back then, that trying to get practical advice out of this book was like trying to grasp fog. It was there, but I couldn't get a hold of it.

Reading it again now, it's not fog anymore, but more like rain or snow. I'm probably still missing a lot, but I can actually catch a couple of good handfuls.

Note that the point of this book is to write fiction that sells. Budrys isn't interested in teaching anyone how to write experimental fiction, or high-end literary fiction that's published in a literary magazine and read by eighty-two people. He's interested in the kind of fiction that some significant number of people will want to read, and hopefully pay some money for. This book was written well before indie publishing became a thing (and the chapter on agents, and some other advice about publishers is extremely out of date), but I think "fiction that sells" to editors who are curating a magazine or similar will also likely sell to individual readers.

Budrys says in the introduction:

I believe that if you do exactly what this book calls for, and do not do anything else, you will sell. If you are already selling, you will improve.

This will be harder than it sounds. You will inevitably try to add things you have learned from other books and instructors, and you may also feel that generally you know more than I teach. Perhaps you do, and perhaps the other books and instructors have valuable things to say. But what will happen is that you will confuse the instruction.

...

What should you do?

I think you should listen to what I have to say. I think it will help. If you listen to exactly what I have to say, it will help a lot. And you may prove to have a talent for it, as well, which will make things somewhat easier, and somewhat more pleasurable. And if you have a talent for it, you will gradually learn, by yourself, how to bend the rules I give; ultimately you will discover ways of telling stories that have rarely been done before; perhaps never been done before. But you will still cling to the things you first learned in this book, because these are the basics. They can be bent; they cannot be broken.

I think he's right, and I think this is what makes it hard. The basics he describes are so basic, you might keep thinking, as I did back when (and still felt myself doing occasionally during my recent re-read) "But there has to be more to it than that!" No, there really isn't.

This book is rather like an onion, and you start in the center. Chapter One describes what storytelling is, its development through human history, and how a story is essentially structured. Budrys describes seven basic components -- three forming the beginning of the story, three forming the middle, and one for the end.

The beginning has 1) a character, 2) in a context, 3) with a problem.
The middle has 4) an attempt to solve the problem, and 5) a failure, which are repeated a couple of times. (I've heard these described as try/fail cycles.) Then there's 6) which is victory.
The end is 7) the validation, where you let the reader know what it was all about, or assure the reader that what happened was legitimate, and that it is, indeed, all done.

Having read a lot of unpublished stories, in workshops and classes and online and just passing stories around between writers, I've always thought that the number one reason why an otherwise good story fails is that the ending doesn't work. This book explains why -- it's the validation that doesn't work, or is completely missing. And in fact, whenever I read a published short story that doesn't quite work for me at the end (I'm much more likely to keep going on a short that's not quite working for me, hoping the writer will pull it off in the end, than I am a novel), there too, thinking back to the ones I remember, it's usually the validation that didn't do it for me. This concept is definitely worth paying attention to.

At the end of Chapter One, Budrys says, "In the next chapter, we will learn that the manuscript is not the story, that writing is not the reverse of reading, and other useful things, including a demonstration of how the seven parts work. But you have already learned more than enough to get started on your career."

I think he's right, but I also think that, if you get this far, you should keep going. There's a strong feeling of, "Wait, is that it...?" at this point. Chapter Two fleshes out the basic structure, gives an example, and discusses the various parts, along with the other things he mentioned. But still, he's probably right that someone who was willing to take him at his word and do the things he discusses could probably read Chapter One and then go hit the keyboard and practice and be a lot better than they were before.

Chapter Three examines the example story (which is about Sara Jane, mentioned in the TOC), fleshes it out a bit more, improves it some, and basically goes over the seven parts again in more detail, with some focus on developing the validation.

In Chapter Four, he goes back to the idea of the story vs. the manuscript, and discusses how you can imply one or more of the seven parts, without actually showing them in the story, using some cool examples (described) that I need to go look up and read some time. At the end, he talks about novels, and how they're actually constructed from short stories, or are expanded short stories, so learning to write short stories will give you a leg up on writing novels, so you might want to start with shorts, if you want to do both.

At this point, he moves on to other topics.

Chapter Five is about how writing is an essentially lonely profession, and how if you don't spend most of your time by yourself, you're probably not getting much writing done.

Chapter Six is about work habits, setting up a place to write, deciding when you're going to write, and then defending that time from anything that might try to encroach. Once you've been working in your spot for a while, you'll have some stories, and he talks about submitting them. Budrys is of the "Start at the Top" school of market selection; that's definitely one thing I picked up on my first read-through. I've never been shy of sending my work to the best markets first; you shouldn't be either. Budrys says, "Well, as the late John W. Campbell said in relation to his magazine, Astounding, 'How dare you edit for me!'" Meaning, let the editors do their jobs. Your job is to send them stories; their job is to say yes or no.

Chapter Seven is about agents. This is the twenty-first century, so you can skip this one IMO.

Chapter Eight is about manuscript formatting and mailing. Every time I run into another writer who doesn't know how to format their manuscript, I'm amazed all over again. Make sure you get this right. Budrys explains how to do it, although it's a bit out of date, since he was talking about paper manuscripts. What I've heard more recently about formatting is, if a market is old-school enough to demand a paper manuscript, then use old-style formatting -- 10- or 12-pitch Courier, with underlining for italics, the whole nine yards. If you're submitting to a market modern enough to take electronic submissions, then something like Times New Roman is better, at least 12-point, and 14 isn't a bad idea, and italicize your italics.

The advice about mailing is pretty much obsolete, but this made me laugh: "Budrys's First Law of Manuscript Reading says that nothing publishable ever came out of a #10 envelope." I remember hearing editors ranting at conventions or online about writers who stuff a 5K-word short story into a business size envelope, so I guess enough writers did it to make it A Thing among editors.

Chapter Nine is a review of everything the book has previously told you. I read it, and found it worthwhile. Getting everything onto the stage of your mind all at one time has some value, I think. Your brain might work differently.

After Chapter Nine, swiping through to the next page, my tablet took me to the "Before You Go..." page, which isn't actually in the book, but is where they show you the covers of ten other books people who read this book have also bought, and ask you to leave a review. This makes you think the book is done, but it's not. On my tablet, the Appendices start at 64% of the way through, so there's still a lot to read.

I'm not going to go over the appendices in detail, but I do recommend you read them. Budrys is an excellent teacher, his ideas are on point, stated clearly and briefly, and he's just generally worth listening to. The third appendix, "What a Story is," is largely another repetition of the main part of the book. Read it anyway. Maybe mark down on your calendar to come back and reread this appendix every month or two, because this info is so basic and primal that it's still rather watery, and it tends to run out of your hands after a little while. Remind yourself periodically, and maybe take a look to see whether and how much your writing has improved since you first read this book.

If you can't tell, this book has my enthusiastic recommendation. Making allowances for when it was written, this is a pretty awesome book about writing, short and clear and to the point, with the absolute basics stripped down for you. Check it out.

Sunday, July 2, 2017

DIY E-Book Covers: Design Principles for Non-Designers by Roz Marshall

DIY E-Book CoversDIY E-Book Covers: Design Principles for Non-Designers by Roz Marshall

My rating: 4 of 5 stars

This is not a step-by-step, click-this-and-drag-that book on how to create your own e-book cover. Rather, this is an overview of what a good cover should look like, with discussions of different design elements and techniques. The nitty-gritty of how to execute depends on what tool(s) you're using. Marshall stuck with generalities, likely as opposed to writing a book ten times as long with sections for the popular tools.

The design factor is where many people have trouble, though, which makes this book useful. Marshall also discusses how to put what you learn here to use if you decide to hire an artist to do your cover for you, or to choose a pre-made cover that'll work for your book.

Table of Contents:

1 -- Introduction
2 -- Covers matter
3 -- Tools
4 -- Genre
5 -- Content
6 -- Layout
7 -- Imagery
8 -- Color
9 -- Typography
10 -- Branding
11 -- Buying a cover: What to look for
12 -- Pulling it all together

"Don't judge a book by its cover" is a great saying to use with small children if the lesson you're trying to teach is not to judge people by how they look. When it comes to actual books, though, most of us do judge books by their covers, and any indie pubbing writer who wants to give their books the best possible chance of selling needs to put the best possible cover on their books. Figuring out what "best" means for your particular book is the trick, though, and that's what Marshall focuses on here.

Chapter One is basically intro.

In Chapter Two, she points out how many new books are published every month, every day, and how a good cover will help your book stand out. And that it has to stand out in thumbnail size, not full size.

Chapter Three talks about tools you can use, and skills you need to develop when learning to use your chosen tool, and things like file types, resolution and dimensions. Again, this isn't a book on how to use specific tools, but having a list of skills to learn tells you what to Google when you're looking for lessons, YouTube videos, etc.

The overall look and design of your cover depends largely on the genre of the book, and she talks about that in Chapter Four. She gives a few style elements to use for particular genres, but be wary -- specific styles and fads for a given genre change over time. You're better off looking at what the top selling books in your genre look like before you design your cover. As Marshall says, "Genres are developing all the time." Consider what the Harry Potter book covers looked like when the books were first being published, and what they look like now. They're very different, because the style elements that say "fantasy book" have changed. Make sure you do up-to-date research before you design your cover.

She also offers a cool trick I hadn't thought of before -- pasting your thumbnail cover over a cover in an array of bestselling books in its genre, to see whether it blends in, or whether it sticks out and looks amateurish, or maybe looks like a good example of a different genre.

After talking about some of the things you should put on your cover, Chapter Five talks about what not to put on it. Simple and uncluttered is good. Too many newbie cover designers try to put too much on their covers.

You may know what your book is about, but your reader doesn't -- until they've finished the book. So any symbols, clues or elements of the story that you show on the cover are meaningless to them until they've read it.

Rather than showing every element of your story, or faithfully recreating a particular scene, you should instead focus on representing the essence of your book; on generating emotion and desire (to read) rather than creating a photographic record of wwhat's inside.

This chapter also focuses on what text elements should (and possibly should not) be on your cover. There are more than most indie authors think.

Once we have some idea of what should go on the cover, Chapter Six discusses how to put it all together. Marshall gives design principles like a focal point, the rule of thirds, symmetry, balance (including balancing the text with the image), negative space, and margins. She also talks about how and why to group similar text items together. The last chunk of this chapter describes how to set up a cover template, which will make laying out all your covers a lot easier.

Chapter Seven talks about what kinds of images to use and where to get them, including cheap and free (but still legal) image sources. She also discusses the incredibly important issue of legality and rights -- even if you're purchasing rights to an image from a stock image site, you might not be buying the correct rights that'll allow you to use an image on a commercial book cover. Once you've got your image, she discusses things like resizing, cropping, and masking. Separate sections within the chapter deal with lighting and color "temperature" -- warm versus cool colors and how to blend colors.

Chapter Eight focuses more on color, how to choose colors, put different colors together, and how to use color to make sure your text is readable, even at thumbnail size.

Speaking of text, Chapter Nine is about typography -- choosing fonts, blending fonts. Marshall gives examples of different types of fonts, and explains why certain fonts work well with particular genres. A section describes font hierarchy, which means how to lead the reader's eye from one text item to the next, with the most important first, working their way down, using text size and color and contrast to lead the reader through the text in the order you want.

Next is kerning, layout, readability, and different font effects. Again, this isn't a point-here-click-this kind of book, but she explains the principles and they'll apply to whatever tools you choose to use. This is the longest chapters, and there's a lot of good info here. It rewards a read-through, and then another going-over once you've booted up Photoshop or InDesign or whatever you're using to actually do your covers, so you can try things for yourself.

Chapter Ten is a short discussion of branding, which in this context means choosing elements to be the same or very similar from one cover to the next, to signal the customer that this particular book is part of a series, or to help the readers easily recognize a book as yours when they see the cover in a bookstore.

If you've decided that doing it yourself isn't your best choice, Chapter Eleven is about what to look for when shopping for either a designer to do a custom cover for you, or for a pre-made cover that'll fit your book. She talks about how to examine an artist's portfolio, and what information the artist will need to have before they start working on your cover.

Chapter Twelve is a summary of all the above, which is handy for a quick once-over to refresh your memory if you read the book a while back. There's also a link to sign up for her newsletter; doing so will get you a free additional chapter which discusses wrap-around covers needed for print books, which could come in handy since everything in this book talks about the front cover only, the one you need for an e-book.

All in all, I think this is a good first book for someone thinking about doing their own e-book cover. It explains a lot of rules and elements of design, and gives you a good foundation for further learning, or so you can talk to a cover artist if you decide to purchase instead of make, without a lot of flailing and roundabout explanations. Just knowing the vocabulary is a huge help when dealing with a pro.

I took off one star because there are a number of weird little formatting glitches, including three "Pro Tip" boxes that don't have tips in them. These are minor, though, and the info included in the book is very much worth the purchase price in my opinion. (I do wonder what the tips were supposed to be, though. :) )

Sunday, June 25, 2017

Zen of Ebook Formatting by Guido Henkel

Zen of Ebook FormattingZen of Ebook Formatting by Guido Henkel

My rating: 5 of 5 stars

This book is pretty much the bible of hand-coding your e-books. If you want to indie publish and you can't afford Vellum (and a Mac to run it on), or if you just prefer having complete control over what your book looks like, Guido Henkel will teach you how to produce great looking books.

Table of Contents:

Chapter One: The Road to Right
-- Understanding eBook readers
-- Why you should not use a word processor
-- The Road to Right
-- Tools of the trade
Chapter Two: Data Structure
-- HTML
-- CSS
-- Prepping your style sheets
Chapter Three: Cleaning Up the Manuscript
-- The Power of Em
-- Time to clean up your manuscript
-- Fixing up styles
Chapter Four: From Word Processor to Programming Editor
-- Nice, clean and predictable in HTML
-- Paragraphs are the meat
-- Fleshing it out
-- Dealing with special characters...the right way
-- A word about fonts
Chapter Five: General Techniques
-- Centering content
-- Images
-- Image file format
-- Image resolution
-- Chapters
-- Typography and Layout
Chapter Six: Advanced Techniques
-- Chapters
-- Initials
-- First-line capitalization
-- Formatting inserts and notes
-- Image blocks with byline
-- Custom fonts
-- Linking to the outside world
-- Lists
-- Backgrounds and color
Chapter Seven: eBook Generation
-- eBook formats
-- Meta-Data
-- The Cover
-- The TOC in the digital world
-- Calibre
-- More control with XPath
-- KindleGen
-- Error-checking
Chapter Eight: eBooks Outside the Box
-- A Word about Fixed-Layout Books
-- Preparing for Smashwords
-- Going to Print

This book assumes that you've written your book, had it edited, and that it's ready to go into production. This isn't a writing book, or even a book about how to prepare your manuscript for the production process at the level of editing and copyediting and proofreading, any of that sort of thing. This is purely about production -- turning your manuscript into an e-book.

Henkel starts out in Chapter One with a discussion of why good formatting is important and some common problems before launching into the how-to. He explains the format coding you'll be using, talks about what tools you should (and shouldn't) use when coding your file, and shortcuts to make this less laborious.

Chapter Two explains the basics of HTML, what it does and how to use it. I imagine most people who have a blog know at least the basics of HTML, but plenty of writers don't have blogs these days, so this section is useful. It's worth at least scanning, even if you think you know what you're doing. :) This chapter also explains Cascading Style Sheets (CSS), which isn't quite as common a skill. Chapter Two is basically a set-up, giving you the basics before diving in.

Chapter Three is about prepping the manuscript. It explains things like why to use the "em" as a unit of measure rather than the pixel, and how to use Search/Replace to add in things like curly quote and proper em-dashes. Learning how to automatically turn all your italic text into <i>italic text</i> with one operation, rather than having to go through the file by hand (and by eye, and inevitably missing a few) is IMO worth the cost of the book right there, if you're hand coding. Chapter Three provides screenshots of the tools and controls used are included, making it easy to go step-by-step.

Another useful trick Henkel explains is why it's best not to call out specific fonts, and how to go about it if you feel you have to. Print books have an advantager here, from the point of view of the writer and publisher, because a print book can be published to look however the producer wants it to, with whatever combination of fonts and font sizes they prefer to get across the feel or mood they want associated with the book. This isn't always ideal from the reader's point of view, though, as when a reader prefers a plainer or larger font for the sake of readability. Part of Chapter Four shows you how to call out a specific font, with back-up fonts if you want, and how to let the display fall back on the default font called out in the reader's particular device if necessary.

Image files are something I've always found a bit intimidating. I've never played with images much (as you probably know if you've been reading my blog for a while) and even figuring out what to Google to get help can be a headache. Chunks of Chapter Five provide some great explanations, along with sample code to help you get images neatly into your e-book. One trick I particularly like is how to specify an image size such that it'll fit well on an e-reader, a tablet or even a phone. That's something I wouldn't have thought of even researching, but it's a great tool for making your books look professional.

Chapter Six has some cool advanced techniques, such as how to do fancy chapter headers using images instead of just fonts, how to use small caps in the first line of a chapter's text, and how to use fancy initials for the first line of text. Again, this helps your book look more professional (and just cooler), and Henkel gives sample code to show you exactly how to do it.

Another technique he explains here is how to include links to locations outside the book itself. This is great for including, say, buy links to the next book in a series, or links to the page where readers can sign up for your newsletter.

Chapter Seven gets into the meat of producing an e-book file. He explains how to create different file formats to serve different reader communities. He also discusses which formats (which the tools he recommends will allow you to produce) are obsolete and safely ignored. It also explains what meta-data is, what it's for, how it's used, and how it might be used in the future. (Its full potential isn't utilized by vendors yet, but hopefully they'll get their act together soon. I've ranted before about the kinds of searches e-book vendors should be able to do but can't yet, so I won't repeat myself here.)

This is also where Henkel discusses the cover. A lot of writers have problems producing, finding or acquiring a decent book cover. He talks about how a book's cover impacts its perceived value, and how that affects how your book sells. I agree with him that it's worth making some investment of time or money or both to get a decent cover, but only up to a point, at least in the area of time. If you can put a book up with an okay cover now, or a great cover a year from now (because that's how long it'll take you to save the money to get a great cover) then IMO you're better off putting the book up now. It's true that you only have one chance to make a good impression, but you make a good impression individually for each person who comes across your book, and your book will be making impressions -- good or otherwise -- on readers who've never seen it before for as long as you have it up for sale. That said, I agree that a good or great cover is best. He gives some suggestions for how to get a cover you can be proud of. He also discusses how cover art affects file size, and what that does to the loading time and the delivery fee you're charged by the vendor.

Chapter Eight goes beyond the basics, and includes a brief discussion of doing print books. Don't buy this book if you just want to know how to prepare a file for submission to a POD service; there are only a couple of pages here, and it's all theoretical.

On the whole, this is an excellent book for a newbie (like me) who's never produced an e-book before. I know other writers who've had great luck with the instructions in this book, and gone on to publish great looking e-books. If you're looking for help indie publishing your work, this book is a valuable resource. Check it out, and good luck!

Sunday, June 18, 2017

Business Plans: The Writer's Busines Plan by Tonya Price and Business Planning For Professional Publishers by Leah Cutter

The Writer's Business PlanThe Writer's Business Plan by Tonya Price

My rating: 4 of 5 stars for more business-oriented writers




Business Planning For Professional PublishersBusiness Planning For Professional Publishers by Leah Cutter

My rating: 5 of 5 stars for less business-oriented writers






I'm doing something different this week. I've read two books about business plans for writers. Both are good books for the right audience. And in actuality, I think every writer should read both books once. You'll probably be drawn more to one, and want to revisit it periodically, but I think the other will give you some insights and things to think about.

Tonya Price is a writer of both fiction and non-fiction. She publishes her own work, and also has an MBA and considerable experience in business beyond her writing and publishing. She approaches the creation of a business plan from the point of view of someone with that background and degree.

A Writer's Business Plan is a thorough explanation of how to produce a business plan, without any extraneous clutter. Some "business plan" books for writers only discuss the marketing plan, which is only part of an actual business plan. Or they go into great step-by-step detail about how to go about indie publishing a book (how to format, how to create a cover, how to upload the book, etc.), which is outside the bounds of an actual business plan. Tonya gives you what you need and only what you need.

Tonya's book is organized as follows:

Chapter One: Every Quest Has a Mission
Chapter Two: Plotting Your Writing Success
Chapter Three: Market Analysis
Chapter Four: Marketing Plan
Chapter Five: Your Financial Plan
Chapter Six: Your Business Strategy
Chapter Seven: Your Business Plan

Each chapter comes with one or more worksheets, which make it that much easier to get your ideas down and organized. She talks about mission statements, business organization, insurance, and why you need a lawyer and an accountant. She also discusses financing your business.

She explains how to set goals. Many people have goals which aren't actually goals -- they're too vague, the win condition isn't defined well enough, they aren't achievable by the person who set the goal through their own efforts, etc. Tonya describes the SMART system, devising goals to be Specific, Measurable, Achievable, Realistic, and Timeframe Defined. This is a good system, and will keep you from writing, "Have a bestselling novel out before I'm thirty-five" on your Goals List, and then spinning your wheels for years before you figure out you can't control whether your novel is a bestseller. (Yes, I've heard a lot of writers say they have that kind of goal. That's a wish or a dream, not a goal.)

There's a lot of valuable information here, including commentary about when things aren't necessary. You don't need to go whole hog when you're just starting out, and probably can't afford to do so. Figuring out what you absolutely need, and what it's going to cost, is a valuable skill, and Tonya talks about separating the wants from the needs.

This book is set up so you can work on your business plan for a couple of hours a day, filling in the worksheets, thinking about the questions and finding answers a bit at a time, and end up with a business plan that a modern businessperson would recognize. And she says right up front that a business plan is not a static document; it's expected that the plan will change over time, as you spot problems, fix mistakes, discover more efficient processes, grow (or shrink) your business, or reach a point where you can now afford some of those nice-to-haves that you couldn't justify when you started out. A business plan isn't a trap or a permanent committment; it's a way of noting down what you plan to do and how you plan to do it, so you can figure out later on whether you're on track.

Even if you're not terribly business-minded, I recommend you read this book through once. I don't come from a serious business background, and although I want to conduct my writing and publishing in a businesslike way, this is maybe a bit of overkill for me. But while reading the book, I had a lot of little "Huh," moments -- things I hadn't thought of, things I didn't know to think about or plan for, things that don't apply to my business right now but might in the future. These are good to know about.

For example, I don't remember ever hearing about someone who was indie publishing doing a market analysis. That was a major, "Wait, what?" moment for me while I was reading. It won't change what I decide to write, but it's good foundation data for marketing efforts. Which I also won't be doing much of for a while, but it's something to keep in mind for the future, something I hadn't thought of before now. Unless you have a business degree yourself, you'll probably find at least a few similar "Huh," moments that make this book worthwhile.

[Note: I rated this book four stars instead of five because my copy is frankly riddled with typos and similar small glitches. They're easy enough to read around, and they don't affect the usefulness of the information, but they're distracting. A decent copyeditor could've done some good here.]

Leah Cutter is a writer and publisher. She owns a publishing business, which many writers can say these days. But Leah publishes other people as well as herself, which means she has complexities to deal with that your average indie-publishing writer doesn't have, and she's done them very well for some time. Leah is an excellent businessperson, but her background isn't in business per se.

Business Planning For Professional Publishers is written from the point of view of a writer/publisher who's read books like Tonya's, and wanted to swear and beat her head against a wall. Blaze Ward says in the Editor's Note:

What artists need is a book that breaks the MBA-blather down into terms an artist can understand, because, frankly, they are two entirely unrelated languages that both share English as a common tongue.

I enjoyed this read. It's a very voicey book, and Leah's personality shines through on every page. It's much more casual than Tonya's book, less "businesslike." And her frustration and anger at how poorly that sort of book fits the personality of so many writers is clear throughout. (After I read this book, I saw Leah and did the "Hey, loved the book!" thing, and we talked about it for a minute. As soon as I brought it up, she got very intense and I saw a reflection of those emotions I'd felt through her writing. I think her eyes started glowing with wrathful flames, just a tiny bit.) But seriously, there's some swearing in this book. If that offends you, well, read it anyway, but grit your teeth.

Leah's main realizations here are that 1) you can create a business plan for whatever period of time makes sense to you, and 2) a business plan is (mostly) "just a big f@#$%g to-do list."

Everything else builds on that, thus:

Chapter One:
-- The Differences
-- The Meat Of The Plan
-- The Pieces
Chapter Two:
-- Problems Planning
-- Beyond Merely Writing Shit Down
-- Control
Chapter Three:
-- Goals
-- Editorial Goals
-- Living Documents
Chapter Four:
-- NOTE ON THE WORD GOAL
-- Production Goals
-- Publishing Goals
-- Business Goals
Chapter Five:
-- Marketing -- What Is It?
-- Passive Marketing Goals -- The Beginning
-- More Passive Marketing Goal Planning
-- Passive Marketing -- Learning Sales Copy
-- Passive Marketing -- Reader Samples
-- Passive Marketing -- Pricing
Chapter Six:
-- Active Marketing -- The Beginning
-- Active Marketing -- Next Steps
-- Yet Another Caution
-- Choosing A Marketing Strategy
-- Succeeding Regardless
Chapter Seven:
-- Conducting Sales
-- Perma-Free? Or Not?
-- Bundles
Chapter Eight:
-- Patreon
-- Online Ads
-- Bigger Goals
-- Cooperative Marketing
-- Merchandising
Chapter Nine:
-- It's All About The Money
-- Publisher Mission Statement
-- The Vision
-- What To Do With Your Mission And Vision Statements

As you can see, this is more detailed in some ways than Tonya's book. It's not just a book about how to write a business plan, because Leah's not really into business plans per se. It is a book on how to look at what you're doing, figure out where you are, make plans for the future (however far in the future you're comfortable projecting) and make to-do lists to help keep your business on track. Which is basically what a business plan is for.

One point Leah brings up is that formal business plans are largely produced to be shown to other people. If you want to start a business, or want to expand your existing business, and you want a bank or other institution to loan you money, if you want to attract investors, if you want to persuade someone who has skills or resources your business needs to go into partnership with you, the first thing you do is give them a copy of your business plan. Having a good, thorough, well organized business plan with all the right topics and terminology in it helps convince other business people that you're at least worth listening to for five minutes. You speak their language, you've done your homework, you have some business expertise to bring to the party.

Indie publishing writers don't need any of that. We rarely seek loans, we don't want formal investors, and anyone we'd want to work with probably thinks like we do, not like the MBAs do. To a writer, your business plan is purely for you, something to help you figure out what you're doing, what you want to do in the future, and how to get there. It's something to help keep yourself on track. It doesn't have to be structured like the plan a marketing or electronics entrepreneur would come up with, and it doesn't have to be written in formal business language. You'll probably never show it to anyone, so it can be written and structured in whatever way suits you.

If all you want is a big f@#$%g to-do list, then that's all it has to be.

To someone who does have a business background, I imagine the thought of being this loose and disorganized is pretty appalling. If you're comfortable with spreadsheets, and making detailed plans for the future makes you feel like you have a firm handle on your business, then you'll probably like Tonya's book a lot. But read Leah's book anyway; she has a lot of great ideas for staying organized on a day-to-day level that even someone who prefers a more formal business plan might find useful.

These are both great books. Which you'll prefer depends on your background and your preferences for how to plan and operate. Leah's book speaks to me more, and I've been using a big f@#$%g to-do list ever since I first read it, but I'm glad I read Tonya's. Try them both, and see which one resonates with you.

Sunday, June 11, 2017

The Write Attitude by Kristine Kathryn Rusch

The Write AttitudeThe Write Attitude by Kristine Kathryn Rusch

My rating: 5 of 5 stars

1. Habits
2. The Importance of Routines
3. Churning It Out
4. Getting By
5. Following the Crowd
6. Indispensable
7. Beginner's Luck
8. One Phone Call From Our Knees
9. Controlling the Creatives
10. Believe in Yourself
11. Out! All of You!
12. The Writer You Want to Be

Kris Rusch has worn pretty much every hat in writing and publishing. She writes fiction and nonfiction, at all lengths, and has won awards and been a bestseller in multiple genres. She's edited short fiction, both anthologies and magazines (including The Magazine of Fantasy and Science Fiction), and is, in fact, the only person on the planet to win the Hugo Award for both writing and editing short fiction. She's been an owner, with her husband Dean Wesley Smith, of two publishing companies (they currently own WMG Publishing) and several retail stores. She was a low-level employee at a publishing company she didn't own when she was young, and worked as a radio journalist and news editor for some years. She's made her living off of writing and publishing, without having a separate day job, for about three decades. She takes the long view, which separates her from a lot of the folks who've had some success in the last year or five or ten, and give advice based on what they've done short term. Which is useful, up to a point, but if you want a long-term career, the best advice comes from someone who's had one, and is still going strong.

Kris herself is the first to say that every writer is different, and that you should examine any advice you get to see if it will work for you, or how you can make it your own in a way that'll be useful. But basically, when she talks about writing or publishing, I listen, and I usually agree with her.

This book is a collection of essays originally posted on her blog over a period of some years, all on the topic of how a writer's attitude will affect their success.

Writing and publishing is an area where about 90% of success seems to come from just doing it, over and over, year after year after decade. It's easy to kill your own career -- or strangle it in the crib -- by having the wrong attitude, looking at things from the wrong perspective, buying into myths, thinking short-term instead of long-term... so many ways of wandering off the path. Kris talks about some of the trickiest detours into the underbrush, the ones lit up in neon and advertising themselves as shortcuts or expressways or well-lit, well-trodden paths to Success! which are actually no such thing.

She starts by looking at your habits and routines, which are two different things, in the first two essays. Developing good habits and routines can make you more productive by offloading a lot of the thinking and planning. Habits are how you do things, while routines are how you organize your day. So Kris is in the habit of, whenever she cooks, cooking enough to freeze leftovers so she doesn't have to cook all the time. Going to cook? then cook a lot, is a habit. Drinking some water before a writing session, then sipping tea while writing, is another habit; it forces her to get up and move around about once every hour, to keep her from getting crippled up from spending too much time sitting and typing. Sitting down to type? Drink some water and make a mug of tea.

She gives her routine as well, from getting up to going to bed, including several writing sessions per day, and also talks about when she has to deviate from it, and how she gets back to it as soon as possible. I appreciate that she shows the bumps in the road and how to recover from them -- much more useful than pretending to be Superwriter, or urging her readers to be.

The third essay talks about the damage that comes from internalizing the idea that writing fast is bad. There's a strong meme going around the larger society, and particularly pushed by English teachers and book reviewers and agents and many tradpub editors, that anything written quickly has to be crap. It was churned out, cranked out, dashed off -- clearly it can't be any good. That's a poisonous idea that doesn't belong anywhere near your writer brain, and Kris does a good job shooting that myth and burying the corpse.

The fourth essay is about people who do just enough to get by, and how that hurts them if they're a writer. I'll admit I was one of those people in high school. High school contained little that I was interested in and less that was actually useful. I learned some things, sure, but that was a minority of what was presented, and I learned a lot more on my own. Ignoring homework to read or write might not have been great for my GPA, but I think it was the right choice in the long run, even if I didn't make that choice for such great reasons at the time. It's easy to get into the habit of doing as little as possible, though, and feel good about getting away with that. Maybe that's not so bad if you're a minimum-wage slave, but when you're doing something you really want to do, and transition to working for yourself (as all freelance writers do, essentially) then the cliche about "You're only cheating yourself" becomes very true. This essay made me think about my own habits, how they've changed over the years and how they haven't. In some ways, I bust my butt when I'm working for someone else (and always have, even with that first minimum wage retail job) but in others I'm good at doing as little as possible so I can get on to the good/fun/interesting stuff. Being conscious of that means I'm applying my highly developed "efficiency" skills where they'll actually do the most good, rather than applying them reflexively.

Number five is about following the crowd, something I've never been very good at, even if I wanted to. Probably just as well, but this is another area where I'd prefer to be able to do some "crowd following" type things -- consciously and with forethought, of course. I'm probably better off with my inner writer being stubbornly unable to, though. If you find yourself thinking, "I'd better write this, or I should write like that, because that's selling," this essay is for you.

The sixth essay talks about how writers become indispensable to their genre or subgenre, and what Kris means by that. This is one of those things you can't just do -- it's not like finishing a novel, or taking a class in how to design covers. Kris gives seven tips you can follow to give yourself the best possible chance of being one of the indispensable writers in your genre, but like success itself, all you can do is prepare, and make sure that when it starts raining soup, you're standing outside with a pair of goggles and a big bucket.

Number seven is about how fast and early success can hurt you. Not something I have to worry about :) but it's an interesting read. Having great success right off the bat sounds like a great upside risk to have to deal with, but it is a risk, and thinking about how to handle it is worth some cogitation time. And I think a lot of this applies to great success no matter when it comes; it's easy to fall into the traps she discusses, no matter when that sudden boost comes.

Number eight is about major life rolls -- some catastrophic event, like a major illness, a death in the family, a house fire, a divorce, things that happen that feel like a knife in the gut -- and how they affect your writing (along with the rest of your life.) You might not recognize that what happening is affecting you until later. Kris gives an example of how this happened to her and she didn't recognize it until months later. It happened to me in 2012, when my husband's retina tore. He needed two surgeries, months apart, and his doctor couldn't say whether his vision would go back to what it was before, or whether the surgeries would just keep it from getting any worse. Jim is legally blind and doesn't have any excess vision to play with, and I was a quiet wreck for most of that year. I was more than halfway through the year when I realized exactly why my writing had gone to hell, and accepted that it probably wasn't going to get any better until the crisis was over with. It was hard to come to that conclusion -- I had plenty of spare time, there seemed to be no logical reason why I couldn't write. I just... couldn't. Deciding not to beat myself up about it anymore (which just added to my stress) was the best decision I could've made. Good essay.

The ninth essay is about how letting the battles and bad attitudes of your fellow creatives suck you in and take up real estate in your brain can hurt you. From the sheer time lost following online flamewars (and I'll admit this is me, depending on the subject of the fight), to the slams and sneering and flaming echoing in your head and preventing you from writing what you want to write, your fellow writers can really poison the well.

Number ten is about believing in yourself and your work, and sticking up for yourself and for a book or story or series, for a genre or subgenre you want to write, for a style of writing that feels right to you, no matter who is telling you you're wrong. Kris gives some great examples -- The Phantom Tollbooth, The Cat in the Hat, and Starship Troopers, of books that would've never been published if the writers had listened to their agents or editors, books that went on to become genre-changing classics.

Number eleven is related to number ten -- it's more about sticking up for yourself, but specifically about clearing people who are actively obstructing you out of your life and work. Kris talks about the example of Sally Field, who'd had success on TV playing Gidget, a vapid airhead, and similar roles like The Flying Nun. Now she wanted to move into movies, but her agents, her business manager and her husband all told her that she wasn't pretty enough and wasn't good enough.

Field's response? "You're fired."

You're fired.

She didn't bow her cute little head and listen to their advice. She didn't let them bully her. She left her agents, her manager, and her husband (who agreed with them). She ends the anecdote with this:

[That time] was like 'Out! All of you!'

Four very important words.

Out! All of you!

All of you who don't believe, who offer bad advice under the cloak of good advice. Who recommend that something innovative get tossed because it's unusual. Better to blend in, better to be like everyone else. All of you who are afraid of risks. You--out!

There's more. This is one of my favorite of Kris's essays.

The last essay is about figuring out what kind of writer you are, what kind you want to be. It can take some time, and our early guesses can easily be wrong. Or we might change somewhere along the line. This is about exploring the territory, trying things on for size, tasting what the field has to offer rather than just deciding that the one thing we've been munching on all along is our favorite by default. I've known a lot of writers who seem to be so paranoid that they might be falling behind that they dash as fast as they can down the first road they hit -- the first genre or even subgenre they start writing, or the first one they have some success with -- that they don't even look at all the other possible paths, much less explore any of them. "Oh, no, I'll just keep doing what I do best!" is, in my opinion, one of the saddest things a writer can ever say. Also, as Kris says:

If you look at what you're doing bit by bit, piece by piece, you'll probably end up with the same kind ofhybrid that I have. A bit of traditional here, some indie there, a little self-publishing in the middle. You might end up with a preference ... and that preference might remain the same for the rest of your career.

Or it might not.

The message I get is to stay aware. Aware of what's out there, and aware of what you're doing -- all of it. It's easy to dismiss or overlook that little side project, or that "not really published" stuff you do on your blog for six years, or non-fiction that doesn't really count because... why again?

And aware of what's going on in your own head. That's really what this whole book is about -- being awake and aware of what you think and what you believe, and how it affects what you do and how you do it. There's a lot of good stuff here, enough to reward several readings at intervals. Highly recommended.

Sunday, June 4, 2017

Managing Your Inner Artist/Writer by M.L. Buchman(s)

Managing Your Inner Artist/WriterManaging Your Inner Artist/Writer by M.L. Buchman(s)

My rating: 5 of 5 stars

SECTION I THE BASICS

Chapter 1 Working with Your Inner Artist...
Chapter 2 Project Defined
Chapter 2A Four-stage Project View and the Artist
Chapter 3 Goal Basics
Chapter 4 Finding Your Big Goal
Chapter 4A Exploring for Your Big Goal
Chapter 4B Achieving Your Goal
Chapter 5 What About All Those Other GoalS

SECTION II TAKING IT UP A NOTCH

Chapter 6 Time Management Part I
Chapter 7 Working with Your Inner Artist Part II

SECTION III MAKING IT PRACTICAL

Chapter 8 Time Management Part II
Chapter 9 Risk Management
Chapter 10 The Action Plan
Chapter 11 Working with Your Inner Artist Part III

SECTION IV TAKING IT HOME AND OWNING IT

Chapter 12 Core Principles: why you do what you do
Chapter 13 Project Block
Chapter 14 Working with Your Inner Artist: a few final words

Matt and Melitte Buchman are siblings, both in artistic professions. Matt is a bestselling romance writer and Melitte is a successful photographer. Matt also spent many years working as a professional project manager before he moved into writing full time. This book is about managing the business end of a career in the arts, how to balance art and business, and how your business persona can communicate with your artist persona without bringing the creative process to a screeching halt.

One of the things I like about this book is that it gives two points of view. Usually the writers agree about a given point, more or less, but not always completely, emphasizing that there's no one right way to do things. And the writers warn the reader right up front that not every tool works for every artist. That goes for organizational and management tools too, and a reader who feels iffy about any of their suggestions should absolutely skip it. I find this refreshing; too many how-to writers try to claim that their way is not only the best way, it's the only way that works, and doing things any other way is a horrendous mistake that will cause you to become a huge, sad failure so you'd better do things their way. To which I eyeroll and move on. The Buchmans have a very realistic view of how the world works, and I appreciate that.

Another thing I like about it is the approach it takes of getting into completely different mindsets for writing (or whatever art you do) and managing/organizing. It really is like being two different people. You have to be practical and organized to handle the business end of writing, but your creative brain (or mine, anyway) isn't terribly practical and doesn't take very kindly to being organized. As a writer, the idea of putting on different personas, and thinking the way a particular character would think, actually feels pretty natural, so the approach this book takes resonates with me.

The Buchmans talk about separating these two personas, letting the inner artist be creative and play, and letting the manager organize time and space for the artist to play in, and make sure the artist has what they need to have fun with. They say:

The big key here is keep your business-person practical-self out of your playspace. The playspace is the giant room filled with just the neatest stuff on the planet. The workspace is a nasty, dark, evil quagmire that your artist-self wants nothing to do with under any circumstances.

Yeah, that sounds about right. :)

Chapter 2A talks about the four stages of a project, and what problems you might have if you're particularly strong or weak in any of the stages. We don't usually think of being strong in something as a problem, but it certainly can be, and one strength-problem resonated with me. Talking about the "Start/Initiate" stage, the authors say:

If you're too strong here:

..You have a HUGE file of ideas, none of which are done.

Umm, yeah, that's me. I have a huge file of ideas, plus I have more story starts than I want to admit to sitting on my hard drive. I'm fabulously skilled at starting stories. I could come up with story ideas all day. I could totally do that challenge that some SF writer whose name I forget now did once, starting a new story every day for a year? Yeah, I could do that, no problem. And at the end of the year I'd have another 365 story files on my hard drive, but would've finished only a few of them.

The time management chapters have a lot of useful advice, from how to carve time out of your schedule, to analyzing how you work best as an artist so you can arrange your schedule to suit your inner artist, rather than trying to jam your inner artist into the cracks of your schedule. (Turns out I'm a sprint artist. "Typically deadline-driven adrenaline junkies, they do everything except their art until, in a flash and burst and flurry of excitement, they "climb Everest" at a dead run, and then grind right back to a halt." Yeah, that. Hey, it works....)

There's a lot of good stuff here. This is a short book, but densely packed with info, advice and examples. I'd recommend it for anyone working in an artistic profession, or an amateur artist trying to make some progress even if it's not their main occupation.

Sunday, May 28, 2017

The Nine Worst Provisions in Your Publishing Contract by David P. Vandagriff

The Nine Worst Provisions in Your Publishing ContractThe Nine Worst Provisions in Your Publishing Contract by David P. Vandagriff

My rating: 5 of 5 stars

David Vandagriff is a lawyer with a lot of contracts experience, who got interested in publishing when his wife started writing fiction. He's worked with a number of writers on contract issues, and has been collecting contracts from many more writers to keep up with what sorts of contracts are being issued by traditional publishers. He blogs at The Passive Voice, posting mostly links of interest to people in the writing/publishing business, but he's also posted a lot of commentary about publishing contracts and similar matters, from the point of view of a lawyer looking in from the outside at things writers and publishers have taken for granted for decades. Check out his blog, particularly things posted under the "Contracts" category.

In this book, Vandagriff looks at the worst clauses routinely found in publishing contracts, one per chapter:

Your Contract Lasts Forever -- Life of Copyright
No Minimum Performance Standards -- Out of Print
Non-Compete Clauses
Option Clause
Rights Grab
Assignability of Contract without Consent
All Money to the Agent -- Agency Clause
Unlimited Liability
Payment Every Six Months with Reserve for Returns

Each chapter is organized in the following parts:

What is this Provision?
What's the Problem?
What does it look like? (sample language)
How do I fix it?
Rationale for Change
Special Notes

If you work with a traditional publisher, or are considering doing so, I highly recommend you read this book. It's short and to the point, and is easily readable. This isn't some long, dense slog through the legal swamps.

Sunday, May 21, 2017

Writing Fantasy Heroes, ed. Jason M. Waltz

Writing Fantasy HeroesWriting Fantasy Heroes edited by Jason M. Waltz

My rating: 3 of 5 stars

This is a non-fiction anthology of writing advice from various fantasy authors:

"The Hero in Your Blood" by Janet Morris and Chris Morris
"The Heroic Will" by Cecelia Holland
"Taking a Stab at Writing Sword and Sorcery" by Ian C. Esslemont
"Writing Cinematic Fight Scenes" by Brandon Sanderson
"Watching from the Sidelines" by Cat Rambo
"Man Up: Making Your Hero an Adult" by Alex Bledsoe
"Two Sought Adventure" by Howard Andrew Jones
"Monsters -- Giving the Devils their Due" by C.L. Werner
"NPCs are People Too" by Jennifer Brozek
"Tropes of the Trade" by Ari Marmell
"So You Want to Fight a War" by Paul Kearney
"Shit Happens in the Creation of Story" by Glen Cook
"The Reluctant Hero" by Orson Scott Card

This is a decent book, and I learned a couple of things from it. I think my major disappointment was that it was focused more narrowly than I was expecting. When you say "fantasy heroes," I think of all kinds of protagonists in all kinds of fantasy. In actuality, in this book, most of the contributors interpreted "fantasy heroes" to mean hulking Conan types, the big, barbarian hero who swings a sword and hacks limbs off of bad guys. Okay, that's one kind of hero, but there are a lot of others, most of whom weren't addressed at all.

Orson Scott Card's chapter stepped away from the mighty-thewed barbarian, but even reading that one, I had the impression that it was only a small slice of what he had to say. His chapter was entitled "The Reluctant Hero," and that's where he focused, but he mentioned a couple of other sorts, and I came away with the feeling that I was missing a lot of info. (Much of which is included in Card's other writing books -- he gives great writing advice.)

Paul Kearney's chapter, "So You Want to Fight a War" was useful at the level of how to organize a war at the classic fantasy tech level, so although it wasn't about writing heroes per se, it was still one of my favorite chapters.

Cat Rambo's "Watching from the Sidelines" discusses how and why to write from the POV of a character who's not the one hacking and casting. It's an interesting viewpoint and let me see how that kind of "from the sidelines" POV could be effective in telling a story, so good stuff there.

If you write classic sword and sorcery type fantasy, there's a lot of good, useful stuff here. In general, though, I would wish that the editor had made sure that a broader selection of hero types were discussed. Either that, or made it more clear in the title and/or marketing blurb exactly where the general focus of the book was going to be. My star rating reflects more the marketing disconnect and the disappointment I felt with the narrow range of focus than with the quality of the book over all. For me, as a writer who writes different kinds of fantasy, it was decent but not great. I don't regret reading it; I just wish it had been labelled more clearly.

Sunday, May 14, 2017

Becoming an Every Day Novelist by J. Daniel Sawyer

Becoming an Every Day NovelistBecoming an Every Day Novelist by J. Daniel Sawyer

My rating: 5 of 5 stars

I have a few novels under my belt, but I'm always interested in what other writers have to say about the writing process. You never know when someone else is going to come up with some tricks, tips, or points of view that might come in handy, or make you think about something in a new way. And sometimes, even when you already knew something, hearing it restated can make you take another look at it, or just remind you of something you haven't thought about for a while.

There's a lot of that in Dan Sawyer's Becoming an Every Day Novelist.

The book is organized as 30 days' worth of advice, with the idea that you'll be writing a novel in 30 days. You might be doing NaNoWriMo, or you might be doing your own personal novel-in-a-month challenge, or maybe you just want some help getting your head down and developing the work habits and work pace that'll give you a shot at becoming a full time fiction writer. However you're coming at this, I think you'll find a lot of value in how Dan presents the material.

Each day's advice is tailored to where you probably are in your novel, if you're reading along as you write. There's info on how to get started, what elements you need (beginning with the "a character, in a setting, with a problem" approach), how to handle sections that are often problematic (getting through the middle, powering up to the climax, finding your ending), and discussions on how to carve out the time to write every day, what to do when life prevents you from writing for a while, and how to keep your writing habit from destroying various parts of your body.

[There are some minor glitches here and there, some spellcheckitis, and one really obvious formatting oops, but nothing that makes a line or paragraph hard to understand, which is what's really important. Not enough to deduct a star for.]

There was a lot here I was familiar with (Dan and I have some of the same mentors) but reading it was valuable anyway, and I expect to reread this at least once or twice. Good stuff -- highly recommended.

Monday, November 22, 2010

Some Book Recs

I'm up at my mom's doing Holiday Stuff, plus trying to write, and (kinda-sorta) keep up with online stuff only not really, so this is going to be short.

Judy Tarr has published a collection of her horse blogs in a book called Writing Horses -- The Fine Art of Getting it Right. This is a book about writing horse stuff the right way, by a writer who also breeds horses. I've been reading these blog posts all along over at the Book View Cafe, and I definitely want this book so I can have all the good stuff in one place. The info is presented in a way that particularly serves writers who are writing about horses. I've written a bit of horse stuff using horse reference books intended for people who have and/or ride horses, and Judy's method is definitely better if you're writing instead of riding. Highly recommended.

I know I've mentioned Kristine Kathryn Rusch's Freelancer's Survival Guide here before. She started posting chapters on her blog for free back in early 2009, believing that the economy made it imperative that the info get out to people immediately, rather than in the year or three it would've taken to shop a proposal around, write the book, then wait for the steady but slow gears of New York publishing to get it into bookstores. This is an awesome collection of info, experience, do-and-don't lists, things to think about, assorted resources, and things you never knew you absolutely needed to know. It's useful for freelancers of every kind, but examples pertaining to writers turn up fairly often. :) The link above goes to a page where you can buy the paperback version (580 pages!), but it's also available as an e-book, and it's still up on Kris's blog in chunks for free. Any writer who's making or hoping to make money on their fiction should read this, in whatever format. Me, I'm going for the paperback.

Angie

Wednesday, September 16, 2009

New Book and a Signing

Not mine, but a friend's. :) Charles Gramlich, who's a university psych professor in his day job, wrote a book called Write with Fire, subtitled "Thoughts on the Craft of Writing." I have it and enjoyed it very much.

It's different from most writing books in that it's not set up like a textbook. Rather, it's a collection of essays talking about a wide variety of topics, some the same as or similar to what you'll find in a typical How To Write book, and others different, more real-world practical. So while there's a section entitled "Creating Sympathetic Characters" which is about what you'd expect it to be about, there's also a section called "The Workingman's Curse," which discusses writing around a day job and how to cope when everything goes pear-shaped.

I highly recommend the latter section, by the way, for its entertainment value as well as any actual lessons to be learned. (Sorry, Charles!) He lists the events of one particular week when he got no writing done at all because of an ever-growing series of crises and calamities, and I have to admit I was LOLing by the end of it -- poor Charles must have desecrated a shrine or something, seriously. :D

There are discussions on punctuation and getting started and work habits, which are fairly typical of writing books, and sections on blogging and criticism and keeping hydrated, which are less so. And the whole thing is written in the very clear and readable style I've come to know while following Charles's Blog for the last couple of years. I highly recommend this book to everyone, those who've been at it a while as well as those who are just starting out.

And for those of you in and around Louisiana, Charles is going to be doing a talk and then a signing this Saturday the 19th, at the Mandeville Branch Library, 845 Girod St., Mandeville, LA 70448-5209, (985) 626-4293. The talk, which is about writing, starts at 10am. Then he'll take whatever questions and then sign books. If it weren't around fifteen hundred miles away I'd definitely go. :/

Angie